The AI Law That Changes E-Commerce
The EU AI Act (Regulation 2024/1689) is the most significant AI legislation ever enacted. The provisions that affect everyday e-commerce are the transparency requirements under Article 50.
These requirements are not optional. If your Shopify store uses a chatbot, if your WooCommerce product descriptions were written with ChatGPT — you should ensure compliance.
Maximum penalty: €35 million or 7% of global turnover
This exceeds GDPR's maximum fine by €15 million and 3 percentage points.
Article 50 Compliance Requirements
Requirement 1
CriticalDeadline: August 2026
Description
Required Action
Action
Requirement 2
CriticalDeadline: August 2026
Description
Required Action
Action
Requirement 3
Deadline: August 2026
Description
Required Action
Action
Requirement 4
Deadline: August 2026
Description
Required Action
Action
Timeline: When Does This Apply?
August 2024
Description
August 2025
Description
August 2026 — ACT NOW
Description
Is Your Store Affected?
- ✗Question
- ✗Question
- ✗Question
- ✗Question
- ✗Question
If you answered yes to any of these, Article 50 applies. Compliance is straightforward — about transparency, not prohibition.
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